Snapchat Ads MCP by InsightfulPipe
Hosted Snapchat Ads MCP server, with each action switched on or off per account.
Install
Add this to your client's MCP configuration (Claude Desktop: claude_desktop_config.json; Cursor: .cursor/mcp.json; VS Code and others use the same "mcpServers" shape).
claude mcp add --transport http snapchat-ads-mcp-by-insightfulpipe 'https://snapchat-ads.insightfulmcp.com/'{
"mcpServers": {
"snapchat-ads-mcp-by-insightfulpipe": {
"type": "http",
"url": "https://snapchat-ads.insightfulmcp.com/"
}
}
}Documentation
From the project's README on GitHub, refreshed weekly. Links open on GitHub.
Contents
- Snapchat Ads MCP Server by Insightful Pipe
- MCP Server URL
- What is Snapchat Ads MCP?
- Installation
- Available Actions
- Control What Your AI Can Do
- Usage Examples
- Supported Metrics
- Why Snapchat Ads MCP?
- Security & Privacy
- Pricing
- Ready-Made Skills and Prompts
- Explore More MCP Servers by Insightful Pipe
- Resources
- Support
- License
Snapchat Ads MCP Server by Insightful Pipe
Connect Snapchat Ads to AI assistants for Gen-Z marketing analytics and AR advertising insights.
Part of the Insightful Pipe MCP Server Collection — The Snapchat Ads MCP server enables Claude, ChatGPT, Cursor, and other AI assistants to analyze your Snapchat advertising campaigns. Reach Gen-Z audiences, optimize creatives, and get AI-powered recommendations.
MCP Server URL
https://snapchat-ads.insightfulmcp.com/What is Snapchat Ads MCP?
Snapchat Ads MCP is a remote Model Context Protocol server that connects your Snapchat Ads Manager to AI assistants. This Gen-Z focused integration allows you to:
- Query Snapchat ad performance using natural language
- Analyze Story Ads and creative engagement
- Track swipe-up rates and conversion metrics
- Access media assets and audience segments
- Get AI recommendations for optimization
Installation
Claude
- Copy the MCP Server URL:
https://snapchat-ads.insightfulmcp.com/ - Open Claude Connectors Settings
- Scroll to the bottom and click Add custom connector
- Paste the URL and click Add
- Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.
ChatGPT
Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.
- Turn on Developer mode in ChatGPT settings
- Create a new app for a remote MCP server and paste the URL:
https://snapchat-ads.insightfulmcp.com/ - Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.
See OpenAI's guide: Developer mode and MCP apps in ChatGPT
Claude Code
claude mcp add --transport http snapchat-ads https://snapchat-ads.insightfulmcp.com/Cursor
Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):
{
"mcpServers": {
"snapchat-ads": {
"url": "https://snapchat-ads.insightfulmcp.com/"
}
}
}When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.
Available Actions
43 actions: 35 read, 8 write.
Read Actions (35)
Show all 35 read actions
| Action | Description |
|---|---|
adaccount | Fetch details for a single ad account (legacy alias for get_adaccount) |
ads | List ads for an ad account (legacy alias for get_ads) |
adsquads | List ad squads for an ad account (legacy alias for get_adsquads) |
campaigns | List campaigns for an ad account (legacy alias for get_campaigns) |
creatives | List creatives for an ad account (legacy alias for get_creatives) |
get_ad | Fetch a single ad, e.g. to read its current values before updating it |
get_ad_stats | Retrieve performance statistics for a specific ad |
get_adaccount | Fetch details for a single ad account |
get_adaccount_stats | Retrieve performance statistics for an ad account |
get_adaccounts_by_organization | List ad accounts for a specific organization |
get_ads | List ads for an ad account |
get_ads_by_adsquad | List the ads inside one ad squad |
get_ads_by_campaign | List the ads inside one campaign |
get_adsquad | Fetch a single ad squad, e.g. to read its current values before updating it |
get_adsquad_stats | Retrieve performance statistics for a specific ad squad |
get_adsquads | List ad squads for an ad account |
get_adsquads_by_campaign | List the ad squads inside one campaign |
get_campaign | Fetch a single campaign, e.g. to read its current values before updating it |
get_campaign_stats | Retrieve performance statistics for a specific campaign |
get_campaigns | List campaigns for an ad account |
get_creative | Fetch a single creative, e.g. to read its current values before updating it |
get_creatives | List creatives for an ad account |
get_media | List media assets for an ad account |
get_media_detail | Fetch metadata for a single media asset |
get_media_preview | Retrieve a preview URL for a media asset |
get_media_thumbnail | Retrieve a thumbnail URL for a media asset |
get_organization | Fetch details for a single organization |
get_organizations | List organizations the authenticated user can access |
get_segments | List audience segments for an ad account |
media_detail | Fetch metadata for a single media asset (legacy alias for get_media_detail) |
media_preview | Retrieve a preview URL for a media asset (legacy alias for get_media_preview) |
media_thumbnail | Retrieve a thumbnail URL for a media asset (legacy alias for get_media_thumbnail) |
metadata_media | List media assets for an ad account (legacy alias for get_media) |
metadata_segments | List audience segments for an ad account (legacy alias for get_segments) |
stats | Retrieve performance statistics for an ad account (legacy alias for get_adaccount_stats) |
Write Actions (8)
| Action | Description |
|---|---|
create_ad | Create an ad within an ad squad |
create_adsquad | Create an ad squad within a campaign |
create_campaign | Create a campaign within an ad account |
create_creative | Create a creative within an ad account |
update_ad | Update one ad |
update_adsquad | Update one ad squad |
update_campaign | Update one campaign |
update_creative | Update one creative |
Control What Your AI Can Do
You decide what AI agents can do with each connected account:
- Turn individual actions on or off for every connected account, so agents only see the actions you allow.
- Connect as Read-only or Read & Write. A read-only connection can only enable read actions.
- Destructive actions stay off by default. Actions such as deletes are disabled until an admin enables them.
- Team access per account. Restricted team members only use the accounts they are granted, with the read actions enabled on them.
Usage Examples
Campaign Performance
"How are my Snapchat campaigns performing this week?"Ad Squad Analysis
"Which ad squads have the highest swipe-up rate?"Creative Performance
"Show me my top performing Snapchat creatives"Media Assets
"List all my media assets and their thumbnails"Audience Segments
"What audience segments do I have available?"Supported Metrics
| Metric | Description |
|---|---|
| Impressions | Total ad views |
| Swipe Ups | Users who swiped up |
| Swipe Up Rate | Swipes / impressions |
| Video Views | Video ad views |
| Completion Rate | Users who watched full video |
| Screen Time | Average ad viewing time |
| Shares | Content shares |
| Conversions | Pixel-tracked conversions |
Why Snapchat Ads MCP?
For Gen-Z Focused Brands
- Youth engagement - Reach 13-34 demographic
- Creative insights - Understand what resonates
- Cultural relevance - Stay connected to trends
For App Marketers
- App install tracking - Mobile app campaigns
- Deep linking - In-app conversion data
- Re-engagement - App retargeting metrics
For Agencies
- Multi-account management - Handle brand accounts
- Creative benchmarking - Compare ad performance
- Automated reporting - Client-ready insights
Security & Privacy
- Official Snapchat Marketing API - Direct integration with Snap's API
- OAuth 2.0 - Secure authentication
Pricing
The Snapchat Ads MCP server is included in every InsightfulPipe plan, together with all other MCP servers and the CLI. Plans start at $29.99/month, and you can try it for 7 days. See insightfulpipe.com/pricing for current plans.
Ready-Made Skills and Prompts
- Claude skills for social media ads — ready-made skills that run on your connected data
Explore More MCP Servers by Insightful Pipe
Visit insightfulpipe.com/mcp-servers to discover our full collection of MCP servers for marketing and analytics.
Gen-Z & Social MCP Servers
- TikTok Ads MCP - Gen-Z video advertising
- Instagram MCP - Visual social analytics
- Pinterest Ads MCP - Visual discovery advertising
Advertising MCP Servers
- Facebook Ads MCP - Social advertising
- Google Ads MCP - Search advertising
Resources
Support
- Documentation: insightfulpipe.com/docs
- All MCP Servers: insightfulpipe.com/mcp-servers
- Email: support@insightfulpipe.com
Insightful Pipe — AI-powered marketing analytics through MCP servers. Explore all integrations →
License
MIT License - see LICENSE for details.
Frequently asked questions
What is Snapchat Ads MCP by InsightfulPipe?
Hosted Snapchat Ads MCP server, with each action switched on or off per account.
How do I install Snapchat Ads MCP by InsightfulPipe?
It runs as a remote server. In Claude Code: claude mcp add --transport http snapchat-ads-mcp-by-insightfulpipe 'https://snapchat-ads.insightfulmcp.com/'. For other clients, paste the JSON configuration from this page into their MCP settings.
Does Snapchat Ads MCP by InsightfulPipe need an API key?
Its registry entry lists no required key or secret. Some features may still need an account with the service it connects to.
Is Snapchat Ads MCP by InsightfulPipe open source?
Yes. Its code is on GitHub under the MIT license.
Who maintains Snapchat Ads MCP by InsightfulPipe?
It is published by Insightful-Pipe. AI.tn lists it but does not maintain or endorse it.
From the official MCP Registry. Listing is not an endorsement: review a server's code and permissions before giving it access to your data.